Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2022/02/17

  Display Ads (Auction) Converting feature to Final URL format

  We will provide a feature to convert ads in destination URL format (old) to final URL format.

• 2022/02/01

  Target product expansion of removing ads based on user opinions

  We have been removing ads with negative feedback from the users since January 2021 to improve the quality of advertisements and protect the users.

• 2022/01/26

  Display Ads (Auction) Loading ads on Timeline change

  We have changed the ad loading timing in the timeline for Display Ads (Auction).

• 2022/01/26

  Change of Age Targeting features on Display Ads

  There will be an age group change made to age targeting features of Display Ads.

• 2022/01/26

  Display Ads reporting item "Ad Delivery URL" change

  There will be a change made to the display format of the reporting item "ad delivery URL" on Display Ads.

• 2022/01/18

  Yahoo! JAPAN Ads API v7 released

  We have released Yahoo! JAPAN Ads API new version, as previously announced in "Yahoo! JAPAN Ads API v7 release (Document Number : APIE- FY21-2299)."

• 2021/12/24

  Suspending new application to Yahoo! JAPAN DMP and Behavior's successor

  We suspend the new application to Yahoo! JAPAN DMP as previously announced in "Integration of Yahoo! JAPAN DMP to Yahoo! JAPAN Ads, additional information (Document Number: APIE-FY21-2258)."

• 2021/12/16

  Display Ads Conversion path report and cross-campaign reach report change released

  We have changed and enhanced Conversion Path report and Cross-campaign Reach report as previously announced in "Display Ads Conversion path report and cross-campaign reach report change (Document Number: APIE-FY21-2279)."

• 2021/12/16

  Email address hashed with salt value end

  In the customer data and custom audience lists introduced by Display Ads (Auction), we have stopped using the email address hashed using the salt value.

• 2021/12/16

  Search Ads End of old conversion analytics for app download ads

  We ended support of the old conversion analytics method that was previously announced in "Search Ads Change of conversion analytics for app download ads released (Document Number: APIE -FY21-2286)."