Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2021/11/26

  Search Ads End of old conversion analytics for app download ads

  We will end support of the old conversion analytics method that is performed with external ad measurement tools.

• 2021/11/25

  Display Ads Audience management feature released

  We have released the audience management feature on Display Ads as previously announced in "Display Ads Audience management feature release (Document Number: APIE-FY21-2268)."

• 2021/11/17

  Display Ads (Auction) Additional ad places on partner sites

  We have changed the release schedule that we announced in "Additional ad places on partner sites (Document Number: APIE-FY21-2200)".

• 2021/11/11

  Display Ads (Auction) New auto bidding types released

  New auto bidding types of Display Ads (Auction) became available

• 2021/11/04

  Display Ads Audience management feature release

  Display Ads audience management feature will become available.

• 2021/10/28

  Display Ads (Auction) Ad Insertion Rules change for Responsive Ads (Image)

  Ad Insertion Rules for Responsive Ads (Image) of Display Ads (Auction) will change.

• 2021/10/28

  Change in Advertisement Editorial Guidelines

  Yahoo! JAPAN Advertisement Editorial Guidelines will be changed.

• 2021/10/27

  Display Ads (Auction) New auto bidding types release

  We will provide new auto bidding types of Display Ads (Auction).

• 2021/10/21

  Display Ads New setting items for ads and some enhancements

  We have provided new setting items on ads and implement feature enhancements as previously announced in "New setting items for ads and some enhancements (Document Number: APIE-FY21-2178)."

• 2021/10/21

  Display Ads Changes in feed items of the campaign goal "Item list promotion"

  We have changed the availability of some parameters in the feed items of the campaign goal "Item list promotion."