Yahoo! JAPAN Ads API | Developer Center
日本語"Anticipated problems" and "Primary solutions" for using Yahoo! JAPAN Ads
We introduce the following three "Anticipated problems" and "Primary solutions" to describe the benefit of using the Yahoo! JAPAN Ads API.
This page highlights additional developments for new and current API users.
*The following anticipated problems are examples you can solve using Yahoo! JAPAN Ads API.
Three anticipated problems of using Yahoo! JAPAN Ads
1．Mistakes occur by manual management
2．Ad management isn't keeping up with standardization and sophistication
3．Lack of engineering resources
1．Mistakes occur by manual management
| Goal | Primary solution | Product | API service (API reference) |
|---|---|---|---|
| I want to automatically create routine reports instead of manually creating them. | Gather multiple performance reports and automatically generate routine reports. | Search Ads Display Ads |
ReportDefinitionService |
| I want to reduce the workload of uploading offline conversions in the Campaign Management Tool. | Automatically upload offline-conversion files from storage. | Search Ads | OfflineConversionService |
| I want to reduce the workload of uploading customer data in the Campaign Management Tool. | Automatically upload customer-data files from storage. | Display Ads | AudienceListService |
| I want to monitor the budgets and spending for each account at a glance. | Provide a list of account budgets and spending status. | Search Ads Display Ads |
BudgetOrderService BalanceService |
| I want to reduce the workload of uploading creatives to the accounts in the Campaign Management Tool. | Automatically upload creative's files from storage. | Display Ads | MediaService |
| I want to reduce the time and errors associated with repetitive tasks like adding numerous ads, changing bids, and turning on or off delivery settings. | Specify rules to automate actions like adding ads, changing bids, and changing delivery settings. | Search Ads Display Ads |
CampaignService AdGroupService AdGroupAdService AdGroupCriterionService CampaignTargetService AdGroupTargetService |
2．Ad management isn't keeping up with standardization and sophistication
| Goal | Primary solution | Product | API service (API reference) |
|---|---|---|---|
| I want to standardize our ad management. Each person in charge has different levels of skill. | Visualize account management using the change history. | Search Ads Display Ads |
AuditLogService |
| I don't want to miss delivery opportunities. I can't control our budget spending. | Allocate your daily budget based on the costs acquired from performance reports. | Search Ads Display Ads |
ReportDefinitionService CampaignService |
| I don't want to miss any emails about the review status. I want to fix ads and keywords quickly. | Summarize and make a list of elements that need fixing. | Search Ads Display Ads |
AdGroupAdService AdGroupCriterionService MediaService |
3．Lack of engineering resources
| Goal | Primary solution | Product | Reference |
|---|---|---|---|
| We are advertising with a limited workforce. The workload is increasing, and we are trying to manage that with fewer engineering resources. | Use ad management tool (third party) | Search Ads Display Ads |
Certified Yahoo! JAPAN Ads API partners (available in Japanese) |