Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2023/08/30

  MCC account settings will be available for multiple-level structure

  MCC account settings are available for multiple-level structure

• 2023/08/25

  Yahoo! JAPAN Ads API Webinar information

  We will host an online seminar, Yahoo! JAPAN Ads API Webinar, for our API partners.

• 2023/08/24

  Display Ads End of audience list (custom)

  Audience list (custom) has ended.

• 2023/08/24

  Display Ads (Auction) Change of lost impression share

  We have changed "Lost impression share" (budget or rank) for cases when you set a bid strategy that automatically adjusts the bid.

• 2023/08/24

  Display Ads Release of Ad Personalize Center

  We have released the “Ad Personalize Center” that allows Yahoo! JAPAN users to control information used for behavioral targeting ads.

• 2023/08/23

  Search Ads Seasonality bid adjustment

  We have released “Seasonality bid adjustment” (seasonality adjustment) feature for Search Ads.

• 2023/08/09

  Display Ads (Auction) Specification change of Enhanced CPC

  We have changed the specifications so the bid set for individual ad groups will be taken over.

• 2023/08/04

  Display Ads Release of import feature for conversions

  We have released a feature to import data on conversions counted outside the website in the Campaign Management Tool.

• 2023/08/04

  Display Ads (Auction) SKAdNetwork measurement for web ads

  We support WebSKAdNetwork (SKAdNetwork that supports app promotion for web ads) in SKAdNetwork measurements for iOS apps used in App promotion campaigns.

• 2023/08/02

  Display Ads Change in the maximum file size for images

  We changed the maximum file size you can save when adding images.