Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2023/07/28

  Completed: System maintenance notification

  System maintenance on July 27, 2023 (Thu)

• 2023/07/27

  Display Ads (Auction) Release of Enhanced CPC

  We released the bid strategy “Enhanced CPC” that was offered as beta.

• 2023/07/26

  Yahoo! JAPAN Ads Change end date of one-time passcodes sign-in

  We are changing the end date of the sign-in using one-time passcodes.

• 2023/07/19

  Display Ads Adding cookie information used for complementary feature tag of conversion tracking

  We will add cookie information used for complementary feature tag of conversion tracking.

• 2023/07/10

  Search Ads Adding decision factors for "Broad match"

  Decision factors added for match type "Broad match."

• 2023/07/03

  Search Ads End of adding and editing "duration" feature on target list

  Adding a new setting and editing existing settings on the item “duration” for target list that is used in site retargeting are unavailable due to the system change of Yahoo! JAPAN Ads Search Ads.

• 2023/06/29

  Display Ads (Auction) Responsive Ads for Display reports available for title and description

  You can check the results for titles and descriptions on reports of Responsive Ads for Display.

• 2023/06/29

  Display Ads Improvements of filter and search features in the Campaign Management Tool

  We have changed the specifications for determining entered names and values using the filter and search features in Yahoo! JAPAN Display Ads.

• 2023/06/22

  Display Ads Longer reporting period for performance data

  The reporting period has become longer for performance data in the Campaign Management Tool and Campaign Editor.

• 2023/06/14

  Display Ads (Auction) Expansion of ad delivery destinations with LINE collaboration

  As part of the collaboration between Yahoo! Japan Corporation and LINE Corporation, we have expand ad delivery destinations.