Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2023/07/10

  Search Ads Adding decision factors for "Broad match"

  Decision factors added for match type "Broad match."

• 2023/07/03

  Search Ads End of adding and editing "duration" feature on target list

  Adding a new setting and editing existing settings on the item “duration” for target list that is used in site retargeting are unavailable due to the system change of Yahoo! JAPAN Ads Search Ads.

• 2023/06/29

  Display Ads (Auction) Responsive Ads for Display reports available for title and description

  You can check the results for titles and descriptions on reports of Responsive Ads for Display.

• 2023/06/29

  Display Ads Improvements of filter and search features in the Campaign Management Tool

  We have changed the specifications for determining entered names and values using the filter and search features in Yahoo! JAPAN Display Ads.

• 2023/06/22

  Display Ads Longer reporting period for performance data

  The reporting period has become longer for performance data in the Campaign Management Tool and Campaign Editor.

• 2023/06/14

  Display Ads (Auction) Expansion of ad delivery destinations with LINE collaboration

  As part of the collaboration between Yahoo! Japan Corporation and LINE Corporation, we have expand ad delivery destinations.

• 2023/06/13

  Yahoo! JAPAN Ads API v11 released

  We have changed the reporting item name for Search Ads and interface changes to improve recommendations for Display Ads.

• 2023/06/07

  Display Ads (Auction) SKAdNetwork measurement support for version 4.0

  Display Ads (Auction) now support version 4.0 of SKAdNetwork for SKAdNetwork measurement.

• 2023/06/07

  Display Ads Media name change in maximum number of characters

  We have changed the maximum number of characters available for "media name."

• 2023/06/01

  Search Ads Schedule for Keyword Advice Tool to sunset

  The Keyword Advice Tool has closed.