Yahoo! JAPAN Ads API | Developer Center
日本語Announcement
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2024/03/15
Display Ads: Change specifications of viewable impressions and video related metrics
We have changed specifications for measuring viewable impressions and metrics related to video.
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2024/03/15
Display Ads (Auction): Add features to SKAdNetwork
We have added features to the SKAdNetwork of iOS apps that are available in app promotion campaigns.
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2024/03/07
Search Ads: Asset combinations report will be available
The Asset combinations report became available in the performance reports in Search Ads.
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2024/03/07
Search Ads: Name changes from Display ad option to Ad display asset
We have changed the name "Ad display option" to "Ad display asset" in anticipation of future enhancements.
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2024/03/07
Search Ads: Name changes for some items
We have changed the names of some items in Search Ads.
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2024/03/01
End of support for previous conversion tag and site retargeting tag
We no longer support the previous tags of Yahoo! JAPAN Ads.
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2024/02/29
Search Ads: End of Extended Text Ads and data assignment list
We closed adding new ads for Extended Text Ads and stop sequentially for Ad delivery using a data assignment list.
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2024/02/29
Search Ads: Default view of the Campaign Management Tool changed (the previous tool closed)
The previous Campaign Management Tool became unavailable.
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2024/02/29
Display Ads (Auction): Smart targeting is now available
Smart targeting became officially available.
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2024/02/26
More products will adapt user opinions (effective from 2/26/2024)
Maintaining the quality of ads and user safety is important to us, and we added two more products that adapt users' opinions when removing ads.