Yahoo! JAPAN Ads API | Developer Center
日本語Announcement
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2025/02/13
We have increased the maximum number of characters for the feed item "ItemID" for Dynamic Ads for Display to improve the usability of ad management.
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2025/02/06
Search Ads: Changes to the metrics used to calculate the factors of auction rank
To improve ad relevance, we will review the metrics used to calculate auction rank factors. We will also disclose the factors that are important or have no impact on improving ad quality.
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2025/02/06
Search Ads: Adding new parameters
We added new parameters for Search Ads.
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2025/01/30
Yahoo! JAPAN Ads Script releases new runtime and closes the previous version
We have released the new runtime (V202501) for Yahoo! JAPAN Ads Script.
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2025/01/29
Display Ads (Auction): Change the URL of the carview! used car
We have changed the URL of the "carview! used car (carview!中古車)" site.
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2025/01/29
Display Ads: Support emojis and add available symbols
We support emojis and add available symbols in Display Ads.
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2025/01/24
Display Ads: Linkage of app conversion values will be available
You can see the "Conv. value" received within the app in the Campaign Management Tool and performance reports.
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2025/01/16
Display Ads (Auction): Enhancement of the placement targeting
In the placement targeting, we have made enhancements such as changes and additions to the placement URLs.Use of image-generative AI
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2024/12/12
Error notifications through email for Yahoo! JAPAN Ads Scripts
We will start sending error notifications through email.
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2024/12/12
Display Ads: Specification changes for adding ads
We have changed some specifications for adding ads.