LY Ads API | Developer Center
日本語Announcement
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2025/11/17
Yahoo! JAPAN Ads: System maintenance notification scheduled for November 15, 2025
We completed the system maintenance for Search Ads, Search Ads (Shopping), and Branding Search Ads.
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2025/11/13
Year-end and New Year's holidays
Yahoo! JAPAN Ads support will be closed during the year-end of 2025 and the new year of 2026.
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2025/11/06
Termination of the legacy conversion tracking tag and site retargeting tag system
We have terminated the legacy conversion tracking tag and site retargeting tag system.
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2025/11/05
Yahoo! JAPAN Ads Roadmap documents for the second half of FY2025
We have released the roadmap documents for Search Ads and Display Ads for the second half of FY2025.
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2025/10/30
Display Ads (Auction): SKAdNetwork feature update
We have added new features for the iOS app SKAdNetwork.
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2025/10/28
Search Ads: Adding quick link assets to the evaluation metric "Ad strength"
We have added quick link assets to the evaluation metric "Ad strength."
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2025/10/24
Display Ads: Feature improvements for customer data audience lists
We have made improvements related to the audience lists for customer data (customer data list).
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2025/10/23
Search Ads: Launch of modeled conversions
We have launched “modeled conversions” for Search Ads conversion tracking.
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2025/10/23
Display Ads: Audience list targeting adding shared audience lists category
We have added the "Puzzle games" category to the shared audience list.
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2025/10/22
Display Ads (Auction): Removing site category targeting report items
We have removed the item "Site category name" related to site category targeting from the report and template creation views in the Campaign Management Tool.