Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2020/12/10

  New index of "Quality Index" on Search Ads added

  We have added a new index of “Quality Index.”

• 2020/12/04

  Search Ads postponing enhancement of Auto bidding

  We have determined to postpone the release date of the enhancements of Auto bidding.

• 2020/12/04

  Checking method of crawler IP address changed

  We have changed the method for checking the IP address of the crawler used for reviewing advertisers' sites.

• 2020/11/27

  Document of Yahoo! JAPAN Ads API Webinar is now available

  The English translation of the document used in our recent "Yahoo! JAPAN Ads API Webinar" is now available.

• 2020/11/27

  Schedule for the year-end and New Year holiday

  Yahoo! JAPAN office will be closed during the year-end and New Year holidays.

• 2020/11/26

  Display Ads Tracking URL enhancement

  There will be an enhancement made to the Display Ads Tracking parameters

• 2020/11/25

  Reminder: Display Ads (YDN) Stop creating new campaigns

  This is a reminder that we stop creating new YDN campaigns as previously announced in "Display Ads (YDN) Stop creating new campaigns (Document Number: APIE-FY20-2089)."

• 2020/11/25

  Display Ads (Auction) Smartphone Brand Panel for app

  A new ad space Brand Panel placement on the Yahoo! JAPAN home page for smartphone (for app) will be available for Display Ads (Auction).

• 2020/11/12

  Change bid range of campaign for video view on Display Ads

  We will change the bid price range available for campaigns with "campaign goal: video view" of Display Ads.

• 2020/11/06

  Search Ads Changes on Indexes related to Impression Share

  We will change some calculations on reporting items related to impression share of Search Ads.