Yahoo! JAPAN Ads API | Developer Center

Announcement

• 2020/08/27

  Closing YDN and about Converting campaigns to Display Ads (Auction)

  We are closing Display Ads (YDN) in 2021 Spring, and integrate the services to Display Ads (Auction) that has been released.

• 2020/08/27

  Reviews on expressions related to inferiority complex

  Yahoo! JAPAN Advertisement Editorial Guidelines prohibit expressions that deliberately emphasize a part of the human body to cause feelings of an inferiority complex" on ads.

• 2020/08/26

  Display Ads Dynamic Ads for Display Item list template closing rescheduled

  We have decided to reschedule the closing of former template of Item list file that was announced in "Displayed Ads Dynamic Ads for Display Item list template closing postponed (Document Number: APIE-FY20-2012)."

• 2020/08/20

  Display Ads Additional metrics "View-through conversions" released

  We have added a new conversion metrics "View-through conversions" to Display Ads as previously announced in "Display Ads Additional metrics "View-through conversions" (Document Number: APIE-FY20-2057)."

• 2020/08/20

  Search Ads API Extended Text Ads enhancement

  We will release the feature change of Extended text ads as previously announced in “Yahoo! JAPAN Ads API official version release (Document Number : APIE-FY20-2096)” etc, on the following scheduled date.

• 2020/08/05

  Display Ads Video Ads changes on some ad placements

  Display contents after tapping the video ad on some ad placements have changed as previously announced in “Display Ads Video Ads changes on some ad placements (Document Number: APIE-FY20-2052)."

• 2020/08/03

  Display Ads (Auction) Audience category targeting enhancement

  We will add a new category type for audience category targeting for Display Ads (Auction).

• 2020/07/21

  Yahoo! JAPAN Ads API v2 released

  Yahoo! JAPAN Ads API new version has been released, as previously announced in "Yahoo! JAPAN Ads API v2 release (Document Number : APIE-FY20-2038)."

• 2020/07/21

  Display Ads Additional metrics "View-through conversions"

  A new conversion metrics "View-through conversions" will be added to Display Ads.

• 2020/07/17

  Change in Advertisement Editorial Guidelines

  Yahoo! JAPAN Advertisement Editorial Guidelines will be changed.