Yahoo! JAPAN Ads API | Developer Center

Search Ads API v15 Release Note

Version released

v15

Date

October 23, 2024

Key points of this release

*Learn more about objects, etc. in the reference document.

1. New feature-A/B tests

The Search Ads API supports an "A/B test" that compares ad performance. You can use both features only after the release. See the following announcement for details.
Search Ads: A/B test feature will be available

Service

• AbTestService/get, set, remove, graduateTest
• AuditLogService/add

Changes

• A new AbTestService has been created. This service lets you set up A/B tests, obtain information, and more.
• Add "AB_TEST" to "AuditLogServiceEntityType" in AuditLogService/add.

2. New feature-Conversion choices used to optimize bid strategies

The Search Ads API includes a feature that lets you select which conversions to use for optimizing your bid strategy for each campaign. Additionally, the API supports creating conversion groups that can combine multiple conversions. See the following announcement for details.
Search Ads: Feature to select conversions for bid strategy optimization

Service

• ConversionGroupService/add, set, get, remove
• CampaignService/add, set, get
• ConversionTrackerService

Changes

• A new ConversionGroupService has been created. The service lets you create, update, and retrieve conversion groups.
• Added "conversionSetting" to CampaignService/add, set, get.
• Added "origin" (conversion source) to the ConversionTrackerService response.

3. Removal of character code "EUC" from reports

All versions, including v15, no longer support reports using the character code EUC.

Service

• ReportDefinitionService

Changes

• Removed "EUC" from reportDownloadEncode.

4. Removal of KeywordForecastMetricsService

Service

• KeywordForecastMetricsService

Changes

• Removed the KeywordForecastMetricsService that is no longer available.

5. Maintenance and improvements

Fixed the entityType description of eventSelector in AuditLogService to tabular format.
*There is no change in functions, etc., only a modification of the reference.

Comments

We will hold an online seminar to give an overview of API v15 along with the release. See the following announcement (in Japanese).
Yahoo! JAPAN Ads API Webinar November 2024

End of Search Ads API v13

Search Ads API v13 will end with the following schedule:

• Support end date: October 30, 2024
• End of life date: Early March 2025 (scheduled)
  *Wait for further announcements with detailed schedules.

Search Ads API v12 will end with the following schedule:

• End of life date: October 30, 2024
  *Support for this version has already ended.