LY Ads API | Developer Center

2026/10/01

Search Ads (Shopping): Expanded support for submitting post-coupon prices in product feeds

Updates

October 1, 2026: Updated this article following the completion of this change.
September 16, 2026: Published this article.

Product

LY Ads Search Ads (Shopping)

Schedule

September 30, 2026 (Wed)

Summary

For Search Ads (Shopping), the price after applying a coupon can now be submitted in the "salePrice" field of the product feed only when certain conditions are met.

Requirements

• The coupon must be available to all users and not limited to specific users, lottery winners, or users on a first-come, first-served basis.
• The landing page must clearly display both the regular price and the price after applying the coupon.
• Any requirements for applying the coupon, such as obtaining the coupon, entering a coupon code, or meeting a minimum purchase amount, must be clearly stated.

*All of the above requirements must be met.

Comments

• If you enter the price after applying a coupon as the sale price, do not enter information in the "couponInfo" field.
• The sale price is displayed in Product showcase and Shopping Search Ads only when "sale period information" is specified and the "sale price" is lower than the regular price. The "sale price" applies during the specified sale period.
• For the product feed input specifications, see the "Product Feed Integration Specifications" on the help page.