Display Ads (Auction): Adding features for the campaign goal "Gain friends" ads

Product

Yahoo! JAPAN Ads Display Ads (Auction)

Date

March 5, 2025

Summary

We have added the following features in the ads for the campaign goal "Gain friends."

  • Support for adding "Carousel" ads
  • Added the following to the "Responsive (image/video)" settings
    • Viewable impression beacon URL
      *You can add "Third-party script tag src attribute URL," but you can't measure "Gain friends" ad placements (LINE placements) at the time of the release date.
  • Added the following to the "Responsive (video)" settings:
    • Viewing beacon URL (start)
    • Viewing beacon URL (3 seconds)
    • Viewing beacon URL (10 seconds)
    • Viewing beacon URL (25%)
    • Viewing beacon URL (50%)
    • Viewing beacon URL (75%)
    • Viewing beacon URL (complete)

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