Yahoo! JAPAN Ads API | Developer Center

2024/09/18

Display Ads: Changes to image and video ad specifications

Updates

September 18, 2024: We completed this change.    
August 28, 2024: We announced this information.

Product

Yahoo! JAPAN Ads Display Ads

Tools

Campaign Management Tool
Campaign Editor
Yahoo! JAPAN Ads Script
Yahoo! JAPAN Ads Display Ads API

Date

September 17, 2024

Summary

We have changed the specifications for adding images and videos in Display ads. This change eases the restrictions on adding images and videos, making it easier to manage ads.

Changes

[Video]

• Increase video file size limits
  We changed the available maximum size of video files as follows:
  Before: 200 MB
  After: 1 GB
  *The maximum video file size when uploading with Yahoo! JAPAN Ads Script remains 20 MB.

[Image]

• Increase image file size limits
  We changed the available maximum size of image files as follows:
  Before: 3 MB
  After: 10 MB
  *The maximum image file size when uploading with Yahoo! JAPAN Ads Script remains 20 MB.
• Support for Exif rotation information for images
  Currently, you can't add JPEG images with rotation information set in the Exif file but you can add them after the scheduled date. Note that if you use an image with rotation information in your ad, the ad rotates in the set direction and delivers.
• Support for grayscale image
  When the image file format is PNG or JPEG, you can add grayscale images.
• Support for transparently processed images
  Currently, you can't add transparent processed images, but you can add them after the scheduled date. When you add a transparent image, our system fills in the transparent areas with white.

Yahoo! JAPAN Ads Display Ads API

You can add the relevant images and videos for all versions of Display Ads API after the scheduled date.
Along with the transparent processed images becoming available, the "transparent" of the MediaAdFormat returned by DictionaryService (getMediaAdFormat) can true after the scheduled date.