Yahoo! JAPAN Ads API | Developer Center
日本語2024/06/27
Search Ads: Add "Bid strategy status"
Updates
- June 26, 2024: The release has completed. We updated the summary.
- June 19, 2024: We updated the schedule and added some information.
- May 21, 2024: We announced this information.
Products
Yahoo! JAPAN Ads Search Ads
Date
June 26, 2024
Summary
You can check the learning status of autobidding set for a campaign in the campaign list and performance reports. The status of non-optimized autobidding due to factors other than learning, such as daily budget exceeds, will also appear. You will be able to take actions on the campaigns with autobidding set up.
Views
- "Status" column of Campaigns in the Campaign Management Tool
- "Bid strategy status" item in the download file of Campaigns in the Campaign Management Tool
- In the performance report of each campaign
*You need to add "Bid strategy status" to the report item.
Campaigns
Campaigns with autobidding
Details
One of the following will appear. The format differs depending on where they appear.
| Views | "Status" of Campaign view | "Bid strategy status" in the download file and performance report in the Campaign view |
|---|---|---|
| Status | Active | Completed |
| Other | ||
| Active (learning bid strategy) | Learning bid strategy (element change) | |
| Learning bid strategy (conversion setting change) | ||
| Learning bid strategy (new strategy) | ||
| Learning bid strategy (strategy change) | ||
| Active (limited bid strategy) | Limited bid strategy (budget constrained) | |
| Limited bid strategy (upper bid limits) | ||
| Limited bid strategy (lower bid limits) | ||
| Limited bid strategy (small audience) | ||
| Active (misconfigured) | Misconfigured (conversion setting) | |
| Paused | Inactive |
Comments
- For more details, download the following document.
Download - See the following help pages for details.
Autobidding
Bid strategy setting in campaigns
Impacts on Yahoo! JAPAN Ads API
The impact on the Yahoo! JAPAN Ads is as follows:
- API: Yahoo! JAPAN Ads Search Ads API
- Versions affected: All available versions
- Services: ReportDefinitionService
- Changes: Add a report item "BID_STRATEGY_STATUS" to display the status of bid strategies. You can specify this item when the report type is "CAMPAIGN."