Yahoo! JAPAN Ads API | Developer Center

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2023/11/17

Yahoo! JAPAN Ads Name length for managing ads increases

Updates

November 17, 2023: This change has been released.
October 31, 2023: We announced this information.

Products

Yahoo! JAPAN Ads Display Ads
Yahoo! JAPAN Ads Search Ads

Tools

Campaign Management Tool
Campaign Editor
Yahoo! JAPAN Ads API

Date

November 16, 2023

Summary

We have increased the character limit to 128 for each feature, including names for accounts and target lists (audience lists).
See the following table.

ProductsTargets
Search Ads

・Account name
・Target list name
Display Ads

・Account name
・Audience list name
・Conversion name
・Conversion group name
・Rule name (automated rules)
・Item set name
・Content keyword list name
・Placement list name
・Search keyword list name
・Test name (A/B test)
・Item list name

*Item list names are for the Campaign Editor and Display Ads API only.
For the Display Ads API, specify it as feedName of FeedService（add,set).

If you have acquired Yahoo! JAPAN Ads data on your system, the data connection may fail due to the character limit of your system. Check your system settings as needed.

Impacts on Yahoo! JAPAN Ads API

Impacts on Yahoo! JAPAN Ads Search Ads API and Yahoo! JAPAN Ads Display Ads API are as follows.

■Versions
All available versions

■Impacts
We have increased the character limit to 128 for each field name (full- and half-width characters in total).

Yahoo! JAPAN Ads Search Ads API

ServicesField name

・AccountService
・AccountManagementService
・AccountTrackingUrlService
・BaseAccountService (v12 and later)

 accountName

・RetargetingListService
・CampaignRetargetingListService
・AdGroupRetargetingListService

 targetListName

Yahoo! JAPAN Ads Display Ads API

ServicesField name
・AccountService
・AccountManagementService
・AccountTrackingUrlService
・BaseAccountService (v12 and later)		 accountName
・AudienceListService
・AdGroupTargetService
・StatsService		 audienceListName
ConversionTrackerService conversionTrackerName
ConversionGroupService conversionGroupName
FeedService feedName
FeedSetService feedSetName

・ContentsKeywordListService
・AdGroupTargetService
・StatsService

 contentsKeywordListName
PlacementUrlListService urlListName
・AdGroupTargetService
・StatsService		 placementUrlListName
・SearchKeywordListService
・AdGroupTargetService
・StatsService		 searchKeywordListName
RecommendationService currentSearchKeywordListName
AbTestService abTestName

*Yahoo! JAPAN Ads API doesn't support automated rules.

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