Yahoo! JAPAN Ads API | Developer Center
日本語2023/05/25
Search Ads End of some location options for Geo targeting
Update
May 25, 2023: Updated information on removing some options.
May 23, 2023: Completed the automatic migration.
May 18, 2023: Updated the information on unavailable options.
April 19, 2023: Announced this information.
Product
Yahoo! JAPAN Ads Search Ads
Overview
For geo targeting in Search Ads, the following location options are no longer available.
| Setting options | Become unavailable | Remarks |
|---|---|---|
| Location targeting options | Location included in search query, Location of interes |
You are able to continue to use the following options. ・Location of user, Location included in search query, Location of interest ・User location |
| Location exclusion options | Location of user, Location included in search query, Location of interest |
You are able to continue to use the following options. ・User location |
Date
The schedule for the options to be unavailable is as follows:
-
May 17, 2023 (Wed) Completed
You can't select the options that became unavailable. -
May 22, 2023 (Mon) Completed
The system changed the options that are unavailable set for the campaign to a different setting. Check "Automatic migration" for details. -
May 24, 2023 (Wed) Completed
Some options are removed from the Campaign Management Tool and Campaign Editor.
Automatic Migration
The system changed the target options as follows:
| Setting options | Before | After |
|---|---|---|
| Location targeting options | Location included in search query, Location of interest |
Location of user, Location included in search query, Location of interest |
| Location exclusion options | Location of user, Location included in search query, Location of interest |
User location |
Precausions
-
If you want to change the location targeting options to "Location of user," change it yourself. Learn more on the following help page.
Geographic Targeting (Deliver ads by specifying a specific area) -
The delivery trend may change after the automatic migration is completed. Check the settings as needed.
Yahoo! JAPAN Ads Search Ads API
■Effected version
All available versions
■Product
CampaignService
■Chnges
-
AREA_OF_INTENT became unavailable in settings[].geoTargetTypeSetting.positiveGeoTargetType.
-
DONT_CARE became unavailable in settings[].geoTargetTypeSetting.negativeGeoTargetType.
-
Changed the default value of settings[].geoTargetTypeSetting.negativeGeoTargetType to LOCATION_OF_PRESENCE.
Remarks
See the following document for details.