Search Ads Schedule for ending previous format of Display Options

Document Number: APIE-FY22-2241


Dear customers,

Thank you for using Yahoo! JAPAN Ads.

We remind you of the schedule for ending previous format as previously
announced in "Search Ads Ad Display Option migration to new format
and ending of previous format (Document Number: APIE-FY22-2213)."
Please see the following details.


1. Product:
 Yahoo! JAPAN Ads Search Ads

2. Features:
 ・Ad display options in new format
  *Hereafter referred to as "new format" or "new ad display options"
 ・Ad display options in previous format
  *Hereafter referred to as "previous format" or "previous ad display
  options"

3. Overview:
 We are currently migrating the previous ad display options to the
 new ad display options automatically by the system.
 After the automatic migration is completed for all accounts, the
 operation and delivery of the old ad display option will be
 discontinued.

 Check the following schedule and details. These dates are subject to
 change.
 
 ・May 23 (Mon) - June 3 (Fri), 2022
  Migrate the previous ad display options to new automatically by
  system
  [First migration]
  Once the process completes, you will receive the notification via
  email and be notified on the information column in the campaign
  list of the Campaign Management Tool.

  *Note that we will perform additional automatic migration for new
  and newly associated previous ad display options during the
  automatic migration period.
  
 ・June 8, 2022 (Wed)
  Stop adding, editing, removing previous ad display options
  The feature of associating is available in previous ad display
  options.Please use new ad display option.

 ・June 13 (Mon) - June 24 (Fri), 2022
  Previous ad display options created or newly associated during the
  first automatic migration are automatically migrated to new ad
  display options by the system (additional automatic migration)
  Once the process completes, you will receive the notification via
  email and be notified on the information column in the campaign
  list of the Campaign Management Tool.

  *Accounts for which the first automatic migration has been
  performed.
  In addition, new ad display options created by the additional
  automatic migration will be associated with the delivery setting
  "Off."
  Check and adjust after the additional automatic migration is
  completed.

  Note that if a large number of ad display options are created
  between the start of the first automatic migration and the
  completion of additional automatic migrations, the automatic
  migration may be performed differently as you intended.

 ・June 29, 2022 (Wed)
  Stop associating previous ad display options to campaigns and ad
  groups
  The migration process for previous ad display options completely
  stops. If you want to stop ad delivery with previous ad display
  options prior to the following schedule, disassociate in advance.
  Please use new ad display option.

 ・June 29 (Wed) - July 8 (Fri), 2022
  Stop ad delivery with previous ad display options sequentially

 ・July 2022
  Remove previous ad display options from the list view of ad
  display options

 ・December 2022
  End previous ad display options

4. Remarks:
 Check the PDF document for more details.


If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN Ads API support team