Yahoo! JAPAN Ads API | Developer Center

2021/12/01

Display Ads (Auction) additional ad places on partner sites became available

Document Number: APIE-FY21-2292

Dear customers,

Thank you for using Yahoo! JAPAN Ads.

Adding ad places on partner sites that we previously announced in
"Display Ads (Auction) Additional ad places on partner sites (Document
Number: APIE-FY21-2276)" completed. Please see the following details.


1. Product:
　Yahoo! JAPAN Ads Display Ads (Auction)

2. Date:
　November 30, 2021 (Tue)

3. Overview:
　We have added new ad places on partner sites of Display Ads (Auction)
　to reach new users.
　To show your ads on new partner sites, the following things changed.
　
　(1) About image trimming
　For Dynamic Ads for Display and Responsive (image) ads, the product
　images added for ads may be cropped up to 20% in either vertical or
　horizontal symmetry.

　The cropping isn't always 20%, it may be a slight crop such as 1 or 5%.

　(2) About ad title
　Up to 12 characters can appear in the title on Responsive (image) ads,
　and the symbol "..." appears for the characters that follow.
　To show the full text of your title, create it within 12 characters.

　(3) Other
　If we determine your ads do not meet our policy, we may not deliver
　your ads to new partner sites.

4. Remarks:
　・ Changes related to the display of ads, etc. are only applicable to
　the ad placement of affiliated partner sites that will be added after
　the release date.
　There is no impact on the placements that have been provided before
　the implementation date.

　You will be able to find our new partners on the following page
　(available in Japanese).
　When we add any partner websites, we will update the following page.
　partner site


If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN API support team