Yahoo! JAPAN Ads API | Developer Center

2021/03/11

Enhancements on Display Ads Dynamic Ads for Display

■Updates:
・Mar 10, 2021: Released the enhancement.
・Feb 18, 2021: Announced the release schedule.
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Document Number: APIE-FY20-2179

Dear customers,

Thank you for using Yahoo! JAPAN Ads.

We will make some enhancements to the prices that appear in the Dynamic Ads for Display.
Please see the following details.
Once again, thank you for using Yahoo! JAPAN Ads.
　　　　　　　　　　　　　

1. Product:
　Yahoo! JAPAN Ads Display Ads (Auction)
　Yahoo! JAPAN Ads Display Ads (YDN)

2. Effective adte:
　March 10, 2021 (Wed)

3. Overview:
　We will add "￥"(yen symbol) automatically before the price when you don't set any prefix or suffix in the item list for Dynamic Ads for Display.　
　With this change, your ads will not miss showing prices.
　Changes apply to the following two columns in the item list feed.
　-Sale Price
　-Price

　[Before]
　If you do not set a "Price prefix" or "Price suffix" for your ads, prices will not show.

　[After]
　We will add "￥"(yen symbol in full-width) before the price when you don't set any prefix or suffix in your ads.

4. Precautions:
　-We only add "￥" symbols. If the unit in your ads is other than Japanese yen (Dollar, Euro, point, etc.), enter a prefix or suffix in the settings.　　
　-This change will apply to existing ads and solves the issue of not showing prices due to no prefix or suffix.　　
　-This change will not apply to "Formatted Sale Price" and "Formatted Price."

5. Remarks:
　Dynamic Ads for Display are available only to specific advertisers.
　 Unavailable cases:　
　-You don't have "Item List" in "Tools" in the Campaign Management Tool.　　
　-You don't see "Item list promotion" when you create a campaign using the new ad management tool.

　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　
If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN API support team