Yahoo! JAPAN Ads API | Developer Center

2020/09/23

Yahoo! JAPAN Ads API v3 release

Document Number: APIE-FY20-2086

Dear customer,

Thank you for using Yahoo! JAPAN Ads.

We will release a new version for Yahoo! JAPAN Ads API. Please see the
following details.

Once again, thank you for using Yahoo! Ads.


1. Product:
　Yahoo! JAPAN Ads Search Ads API
　Yahoo! JAPAN Ads Display Ads API

2. Version released:
　v3

3. Schedule:
　October 20, 2020 (Tue)
　*Schedule may change without prior notice.

4. Changes on Search Ads API:
　■Dynamic Ads for Search
　We will add "Entire domain" and "Entire domain and page feed" options
　to specify target webpages for ad delivery on Dynamic Ads for Search.
　By selecting the website domain (site top URL), you will be able to
　set all websites under the domain to be eligible for Dynamic Ads for
　Search and save your effort on advertising operation.

　*This enhancement was released in advance as a trial on the Campaign
　Management Tool in April 2020.
　See also the following announcement.
　[Search Ads] Enhancements made on Dynamic Ads for Search
　
　■Maintenance release
　Supports filtering by creation date and time for campaigns, ad groups,
　and ads.
　The number of reject reasons you can get on editorial review will increase.
　You can get up to 30 ads and 10 keywords and you can reference them when
　you request re-review.

　New BudgetOrderService will be added to get and update account budget
　information, for a feature enhancement in the future.
　Due to this change, AccountService for get/update account budget
　information will become out of support.

　We will end the support of following services as previously announced in
　"Search Ads API Extended Text Ads enhancement (Document Number: APIE-FY20
　-2064)."
　　- ReportDefinitionService
　　　TITLE
　　　DESC
　　　DESCRIPTION
　　- CampaignExportService
　　　HEADLINE
　　　DESCRIPTION_ETA
　　　DESCRIPTION
　After the effective date, the information on the ended items will become
　unavailable.

5. Changes on Display Ads API:
　■Importing customers data
　Importing customer's data that you stored for using a custom list for ad
　delivery will become available.
　See also the following announcement.
　[Display Ads] Data importing feature enhancement
　
　■Cross-campaign Reach report and Conversion Path report
　New reports, "Cross-campaign Reach report" and "Conversion Path report",
　will become available.
　See also the following announcement.
　[Display Ads] New reports release
　
　■Changes on Site general tag
　The site general tag in a new format will become available.

　■Maintenance release
　We will support filtering by creation date and time for campaigns,
　ad groups, ads, images and videos.

　New BudgetOrderService will be added to get and update account budget
　information, for a feature enhancement in the future.
　Due to this change, AccountService for get/update account budget
　information will become out of support.

　We will add a field to remove values of "brandColor", "prefix" and
　"suffix" on Dynamic Ads for Display.

6. Remarks:
　More details will be available on the release note and reference
　document provided on the new version release.

　We will hold an online seminar to give an overview of v3 along with
　the release.
　We will make another announcement once details have been decided.

7. Yahoo! JAPAN Ads API v1 Sunset:
　Yahoo! JAPAN Ads API v1 sunset is scheduled as follows.
　　Deprecation Date : November 30, 2020 (Mon)
　　End of Life Date : February 22, 2021 (Mon)

　Also Yahoo! JAPAN Ads API v0 will end on the following scheduled date
　as previously announced in "Yahoo! JAPAN Ads API v2 released (Document
　Number: APIE-FY20-2050)."
　　End of Life Date : November 19, 2020 (Thu)
　　*We have ended the user support for this version already.

8. Yahoo! JAPAN Promotional Ads API Sunset
　Yahoo! JAPAN Promotional Ads has ended support.
　Please consider to migrate to Yahoo! Ads API if you are using Yahoo!
　JAPAN Promotional Ads API.
　
　・Sponsored Search API
　　End of Life Date
　　V201901 and V201909 are scheduled on September 30, 2020 (Wed)
　　*We have ended the user support for this version already.

　・YDN API
　　End of Life Date
　　v201907 and V201911 are scheduled on December 16, 2020 (Wed)
　　*We have ended the user support for this version already.


If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN API support team