Ad Insertion Rules update

■Update

March 14, 2022: This update has completed.
March 1, 2022: Announced the scheduled update.

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Document Number: APIE-FY21-2345


Dear customers,

Thank you for using Yahoo! JAPAN Ads.

We have updated Yahoo! JAPAN Ads "Ad Insertion Rules."
Please see the following details.


1. Product:
 Yahoo! JAPAN Ads Ad Insertion Rules (on the website)

2. Date:
 March 14, 2022 (Mon)

3. Overview:
 We made the following changes on Ad Insertion Rules.

 - Close PDF version
  To strengthen real-time updates and prevent information posting
  mistakes due to double management with the PDF version, we have
  unified the version to the website.

 - Change the top page of the Insertion Rules to tabular format
  The table layout top page will be easier to find information.

 - Change of the page structure
  We reviewed the sequence and reorganize the pages by
  ad type and ad specifications.
  The usability improved because the pages are organized according
  to the user's use case.

 - Change the information structure
  The information you need will be covered on each specification page.
  Common precautions and behavior explanation materials that are
  currently linked to other pages will be confirmed on the same page
  after the change.

 - Delete some pages
  Due to the renewal, the following pages will be closed.
  The contents were merged with different pages, and the original
  page redirected to the table of contents of the Insertion Rules.

 ■To be reorganized
 [Display Ads]
  -Ad Specifications for Brand Panel (PC)
  -Ad Specifications for Smartphone Brand Panel
  -Ad Specifications for Smart Prime Cover
  -Ad Specifications for Smartphone Top Panel
  -Ad Specifications for 4:1 (Image/Video)
  The preceding contents were merged to "Banner (Video)" or
  "Banner(Image)."

 [Search Ads]
  -Ad Insertion Rules(PC/Smartphone) (Search Ads)
  The preceding contents were merged to the newly created
  "Extended text ads" and "Dynamic Ads for Search."


If you have any questions, please contact us.

Sincerely,
Yahoo! JAPAN API support team