Conversion API specifications

This page describes the specifications of the conversion API.

Request limitations

The number of requests you can make per second with the conversion API is as follows:

  • Request limit: approximately 500 requests/second

  • If you exceed the request limit, HTTP status code 429 is returned.

Conversion deduplication

The Conversion API uses account ID and transaction_id as unique keys to eliminate duplicate conversion tracking. For more details, refer to "Deduplication of conversion tracking."