The Developer Center is a gateway to API, etc., related to Yahoo! JAPAN Ads. You can find various information, including use cases and sample scripts.

Yahoo! JAPAN Ads API
Yahoo! JAPAN Ads API lets you handle Yahoo! JAPAN Ads data. It is designed to process large and complex data and efficiently manage Yahoo! JAPAN Ads accounts and campaigns.

Yahoo! JAPAN Ads Script
Yahoo! JAPAN Ads Script is a JavaScript-based tool that helps you interact with Yahoo! JAPAN Ads. Without a development environment, you can achieve automation and improved efficiency in advertising management.

Tracking tag
The tracking tag placed on your website lets you measure various events, allowing you to store audiences and track conversions. You can use more data than before.

Conversion API
The conversion API measures ad effectiveness by sending event data directly from the server side. Since you are less affected by browser limitations, you can measure user actions more accurately.