Display Ads (Auction) Loading ads on Timeline changed

Document Number: APIE-FY21-2204

Dear customers,

Thank you for using Yahoo! JAPAN Ads.
We have changed the ad loading timing in the timeline for Display Ads
(Auction). Please see the following details.

Once again, thank you for using Yahoo! JAPAN Ads.

1. Product:
 Yahoo! JAPAN Ads Display Ads (Auction)

2. Date:
 June 26, 2021 (Mon)

3. Overview:
 We have changed the timing to load ads to user views in the timelines
 of the following in ad places.
 -Yahoo! JAPAN home page (web) for smartphones
 -Yahoo! JAPAN app for smartphone

 After this change, impressions of ads on these ad placements may change.
 When specifying these ad placements on Placement targeting, check the
 Performance reports after change and consider to adjust bid price as

If you have any questions, please contact us.

Yahoo! JAPAN API support team